Backlinks are a primary part of affiliate promotion, and if you are not doing everything you can to increase them, you will battle to obtain traffic to your website. A backlink is a link aiming back to your website from another website. You need to be doing something every day to increase your backlinks in order to increase your website rankings, so below I have laid out seven ways of getting free backlinks, plus two paid ways.

Free Backlinks

1. Article promotion. If you are reading this article on an article ezine, you will observe a resource box at the base. This holds links to my sites. If you can write articles twice a week or more, and present them to many directories, you will increase your backlinks quickly.

2. Blogging. Setting up a blog is free and it’s fun. Every time you post, give a link to your website and then submit it to social bookmarking websites. This will get you more than a few valuable backlinks to your blog and to your website every time you post. Search engines love blogs so do this as much as possible.

3. Blog Commenting. Look for other people’s blogs and post helpful comments. This is only legitimate if you post in blogs that allow links back to your website. Also, do properly read the post and make authentic comments, otherwise you could be accused of spamming.

4. Forums. Spend time in online forums that are pertinent to your business, and make sure you have a signature containing a hyperlinked keyword phrase to your website. Nearly all forums posts stay online for a extensive time so this can give you backlinks for a long time. Of course, it’s important that you get properly involved in forums, providing practical information and asking authentic questions. Spammers are spotted very quickly and you could be banned if you just use them purely for the backlinks.

5. Link exchange. Ask other website owners if you can trade links, by giving a link to their website on yours and vice versa. This is known as mutual linking, which is not quite as powerful as one-way linking, but is still worth while, particularly if your link partner has a high page rank.

6. The media releases. Drive out a press release each time you provide a new product or service, or have some interesting news. Press releases contain links to your website that can create traffic right away and in future.

7. Write Testimonials. If you join a company that has just launched, and are asked to write a testimonial, do it. These will be used in their sales pages and stay around for a extended time, giving you valuable traffic. When you get the chance, offer to write testimonials for other people in exchange for a backlink.

Paid for backlinks

1. Buy Ezine Ads. If you buy marketing in online magazines you will get a backlink to your website. Purchasing multiple ads will save cash and time because you will only need one acquisition to be in several magazines.

2. Buy ads on blogs. You can offer to pay for a text link on somebody else’s blog, and if they have a regular readership this can give you enormous exposure for your website as well as increased backlinks.

The above ideas are the most well known ways to receive backlinks, but you ought to continuously use your head to get as many free backlinks as you can (rightfully of course). If you do this regularly you will find your website rankings just keep moving up.
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